IMG’s own operational and marketing brand
Coast and Country Villages Pty ltd is a fully owned subsidiary of Independent Management Group Pty Ltd (IMG). IMG is a specialist advisory and management company in the retirement village industry. The focus of the Coast and Country Villages brand is to provide smaller townships around Australia with a retirement village that is based on community values of support and care for each other. Branding a village as a CCV village enables a sole operator or small organisation to benefit from an established brand name and management processes.
Over the many years working with retirees, Independent Management Group (IMG) recognised that in the Retirement Village market:
- People in smaller coastal and country towns around Australia have a strong desire to retire in their home town as opposed to having to uproot and move to a larger regional town or urban city.
- People in the larger regional or urban cities are looking to swap the hustle and bustle city lifestyle for a smaller quieter township.
- A lot of younger families in rural and coastal towns are trying to encourage their parents to join them in the lifestyle benefits on offer in their own town.
From this growing need Coast and Country Villages was established.
Under the banner of Coast and Country Villages, Independent Management Group (IMG) is providing investors, developers, land owners, council shires and many other interested parties the opportunity to enter the retirement village market.
The ‘retirement living’ industry is far more than a simple “property play”. It is a complex business that crosses the boundaries of property development, property management, hospitality, leisure & lifestyle and the management of personal wellbeing. It is a socially responsible service business. Understanding this critical philosophy is one thing, but delivering a profitable and sustainable business requires far greater skill and competencies.
Working under Retirement Village Legislation requires a specialised in-depth understanding of financial and compliance.
Expertise in the understanding and management of all components could well be the main barrier to new entrants to the market and will certainly be the difference between successful players and those who fail, often to the detriment of the industry as a whole. Working closely in partnership, the Coast and Country Villages’ model ensures all the components come together and your business is successful.
To speak to us to discuss your requirements, phone 03 98039704 or email [email protected]